Let me give you a few examples of making common technology instantly dissatisfying by renaming it to something that contains lofty promise...
Spent a little time on working with a large collection of comics / illustrations in VR and this was the results. My primary interest is working with large bodies of materials and quickly being able to find a particular point of interest by visually looking for it in a 3D space.
I've been thinking about VR's commercial launch. Not cardboard. Not a developer kit, no. I mean the honest to God, real deal, commercial release.
You build a beautiful VR ballroom and invite everyone to come. Everyone does, they wander around the ballroom, dance a few waltzes and exclaim that "Why, this is simply splendid! Isn't it dear?"
"I believe that VR won't play nice with our existing entertainment, it is a ravenous platform that will consume and utterly replace huge chunks of our current media and technology."
VR strongly supports the exact same visual illusions that trick us in the real world. So, it is well worth studying these types of phenomena and seeing where they might be leveraged in VR.